Looking for a roadmap?
In the wild west of digital entrepreneurship, we have a solution. The marketing plan is best suited for established brands stuck in a rut or new brands ready to launch.
Digital Marketing Deliverables:
+ Bi-weekly Consulting Calls | Recorded & shared for you to re-watch
+ Multi-slide presentation of competitive research & strategic recommendations broken up into sections that we meet about every two weeks
+ 10-14 weeks of research
+ Presentations of each section
+ Suggested timeline of next steps in multi-slide deck format
+ Final presentation & discussion
By looking at competitor’s data, seeing your brand through fresh eyes, and understanding what your customer’s need, this plan will transform the way you do business.
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This is where Cora Kessler and team, learns about your digital marketing needs. Do your customers know what you offer? Do you have links and buttons in all the appropriate places? How can Small Magic Studios best support your digital marketing efforts?
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Curious what you’re doing right and where you can improve? We are too. That’s where the strategic audit comes in. Cora Kessler and the Small Magic team combs through your digital materials and determines what changes are needed to win over your ideal customers. In this step we deliver a detailed report that also includes information about your competition. Many clients find this strategic step invaluable as it’s so helpful to see your business through someone else’s eyes.
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Once the audit is set, it’s time to create a plan. This most closely resembles a traditional marketing plan that covers all of our recommended touch-points and why.
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It’s likely that content will be recommended in your Strategic Plan in some capacity. This can cover topic recommendations, tone of voice, example concept, and a content calendar in each of the below content genres.
- Blog Content Planning
- Video Content Planning
- Podcast/Audio Content Planning
- Social Content Planning
- Influencer Marketing Plan
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If you’d like us to aid in the execution of the aforementioned plan, we’re here to help!
“We had been running our own socials for our small business for the last 7 years and felt like we had hit a wall. Social media became a chore, was discouraging and felt like we could never get ourselves caught up with all the new changes. This is where Cora stepped in. She listened to all the issues we expressed and created a timeline for us with real time achievable goals and the tools to accomplish them. Cora did not take over our socials, but instead gave us the guidance to manage it ourselves and new tips & tricks along the way. Cora additionally connected us with other people in her network to help further our business goals. I can't recommend Cora enough!”